Client: Bigshot Drinks

Focus: Web DesignBrand DevelopmentSocial Media DevelopmentDigital Marketing | Print

Year: 2018

To better position Bigshot Drinks in the competitive alcoholic mixed drinks market, Looplabs crafted an entire business strategy beginning with brand identity, a new website, and social media engagement.

Our strategy was to differentiate Bigshot from the competition on the already full bottle shop shelves. This resulted in a bold and edgy brand identity with an emphasis on their point of difference; being, high alcohol volume per can.  Bigshot combines bright colours complimented by black. Looplabs achieved a brand identity that reflects Bigshot's mission statement: 'to stand out from the crowd'.